Article: 1970s
1970s
"The best for your money" With a strong foundation in precision sports watches, Delbana turned their attention to endurance. The importance of being “waterproof” evolved into the pursuit of timepieces that could withstand extreme depths. At Delbana, this also prompted significant innovations in design and the launch of robust divers’ watches with a unidirectional rotating bezel, capable of descending 200m below the sea’s surface. In keeping with the theme of sports, Delbana was the main sponsor of a cycling team in the 1970’s, that rode under the Dutch flag. In 1974, Peder Pedersen who was part of the Delbana team,…
